![]() As the extension was initially intended to be a ccTLD (country-code Top Level Domain), websites operating with the address could’ve fallen prey to unwanted geo-targeting – where your site would only show in country-specific search results. io as a generic Top Level Domain is key to its popularity. io guarantees that you’re keeping hold of vital nuggets of space. nets of this world all use up at least three extra characters. In an SEO infused world, search engines like Google look favourably towards addresses that are as succinct as can be, and while the. io domains provide the shortest website names possible. On the topic of keeping URLs short, the two-character. io would ensure a shorter number of characters in their title thus providing their site with a more recognisable name and and more succinct URL. While some websites expand on their name by adding words like ’boutique’ or ‘online’ to their business name for the sake of ensuring a vacant. ![]() The freedom of choice is essential for users who have already decided on their website name but have grown frustrated by the lack of opportunities to use it in a general Top Level Domain extension. co.uk market, and you can see why the alternative is favoured. io domain extension is how much choice businesses have in picking their name. io?ĭespite its recent boost in popularity, one notable appeal of the. io’s popularity is the potential it carries for ‘domain hacks.’ Because of how many words in the English language end in ‘io’, this TLD enables businesses to make a short and snappy website address – for example or Why use. The extension is also very popular among open source project websites.Īnother key reason for. io websites added relevance in this field. This is because IO, or I/O, is a common abbreviation for input/output – giving. io has emerged as a particularly popular TLD for websites related to computer science. io as non-nation-specific, you do not need to be a resident of the British Indian Ocean Territory to set up a. It’s important to point out that, due to Google’s recognition of. ![]() The entire name of the extension must not exceed 256 characters in total. io domain names can range from three and 63 characters long and must contain only alphanumeric characters and hyphens. io has been in existence for over 20 years, with its formation occurring in 1997, and its first registered website arriving a year later – when American clothing company Levi Strauss & Co opened Labels for. This is because “users and webmasters frequently see more generic than country-targeted.”ĭespite representing the British Indian Ocean Territory, the extension has little-to-no relevance to the region itself. io carrying a country code, it’s regarded by Google as a ‘generic’ Top Level Domain. But few could’ve predicted the popularity of the TLD assigned to the British Indian Ocean Territory, an island area with around 2,500 non-permanent inhabitants, as the extension that would have startups worldwide scrambling to use.io Definitionĭespite. It’s become a craze for new companies to grab themselves a strong alternative website name within a world wide web that’s clogged up with occupied. io represents something of a revolution in the Top Level Domains that are guaranteed to bring exposure. There’s nothing like a fresh new movement to help shake up the old norms and practices of the online real estate game, and.
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